Russian state corporation Rostec unveiled the winners of a design competition focused on the “truck of the future,” held as part of the federal contest Young Design 2025.
The awards ceremony took place in Naberezhnye Chelny, the city that hosts the headquarters of manufacturer KAMAZ.
In 2025, KAMAZ, a company within Rostec, served as the event’s main partner and led the special competition titled “Transport Design. Perceived Quality Management.”
The challenge invited students to develop innovative concepts for heavy commercial vehicles, with an emphasis on aesthetics, ergonomics, functionality, and user perception of quality.
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International participation and high project volume
The competition attracted more than 800 submissions across 13 categories. Entries were sent by students from 30 cities, representing four countries — Russia, Kyrgyzstan, Iran, and Moldova — in addition to 20 Russian regions.
According to industry observers, the list of participating countries was limited due to international sanctions imposed following Russia’s invasion of Ukraine, which affected academic and industrial cooperation with institutions in several nations.
According to KAMAZ, students from leading Russian universities secured first and second place, while the most promising participants received job offers from KAMAZ itself, reinforcing the program’s goal of connecting academic talent with industry.
Concepts for the next generation of trucks
The awarded projects explored solutions aimed at modernizing road transport, including:
- Cabins with aerodynamic lines and a focus on energy efficiency
- Digital interfaces integrated into the dashboard
- Ergonomic improvements for drivers
- Use of sustainable materials and modular design
The initiative is part of Rostec’s strategy to foster technological innovation through cooperation between industry and universities, particularly in strategic segments such as heavy transport.
Images of the winning projects were released via Rostec’s official Telegram channel.
Source and images: Rostec (Telegram @rostecnews). This content was created with the assistance of AI and reviewed by the editorial team.
